Hey, I'm Pranjali
Currently building creator tools at Turnip, previously at Whatfix. I think in motion, design inside real engineering constraints, and own features end to end.
↓It all started during the lockdown 🦠 when I grew a meme page on Instagram to a reach of 250K+ 📈. I kept asking myself one question: what made people stop, tap, and engage? Chasing it led to a social-media internship in my final year of college, where managing content turned into creating it, and I picked up my first design tools.
Then I made a deliberate trade: a full-time offer for an internship at Whatfix's core brand team, just to learn from senior designers. I absorbed everything about motion, interaction, and brand, how things move, respond, and feel.
At Turnip, I'm building Zaps, an all-in-one creator suite. I've worn every hat: crafting visuals, scaling a 5000+ template library with a team I led, then designing the features that put those templates in users' hands. I collaborated with tech, learned to vibecode 👩💻, and shipped features end to end. In no time, I've committed to product design, and now I solve real user problems every day.
FitAstraStraight from the people I worked with..
Pranjali has a sharp sense for clean, intuitive UX, and her handoffs made my job easy. Everything was clearly spec'd and thought through, so I rarely had a question left unanswered. Detail-oriented, collaborative, and a designer I'd happily work with again.
iOS DeveloperExplore my work as a motion, brand & visual designer
I think in systems, not just a one time solution
I focus on understanding — who I'm helping, what they're struggling with, and why their problems matter.
